AAB is a tech-enabled business critical services group. Following a period of M&A the firm needed help creating a clear overarching brand position, along with a brand architecture that allowed for further expansion.


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Category BrandVideo and animationWebsite and digital

  • Creative Direction Anthony Mullinder
  • Design Zoe Dyer
  • Copywriting Anthony Mullinder
  • MS production Chrissie Towill
  • Website development Tonya Lawrence
  • Video Four Four Production

Next project

Leigh Day: “Two Minutes’’

‘Two Minutes with Martyn Day’ is a short film that explores why Martyn became a lawyer, why he founded Leigh Day and how he manages to take his head and heart on the tube to work every morning.

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Category Creative and campaignsVideo and animation

  • Creative Direction Anthony Mullinder
  • Animation Scubaboy Inc
  • Studio Sonica Studios
Go to Leigh Day: “Two Minutes’’