Improve International: “Veterinary Practice Launch”
Improve International is a global veterinary learning platform. They’ve recently created a subscription service called ‘Veterinary Practice’, which provides Veterinary Nurses with access to CPD training, toolkits and resources for a small monthly cost. Our brief was to help them launch the service by creating a problem-solving advertising campaign.
Category Creative and campaigns
- Creative Direction Anthony Mullinder
- Design Rob Doble
- Copywriting Anthony Mullinder
- Animation Zoe Dyer
- Video Four Four Productions
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The ISVPS
The ISVPS is a certification awarded to Vets and Veterinary Nurses in recognition of excellence. It’s the “Michelin Star” of the veterinary world. To raise brand awareness we developed a social campaign that reinforced their premium, aspirational position.
Category Creative and campaignsVideo and animation
- Creative Direction Anthony Mullinder
- Design Zoe Dyer
- Design Rob Doble
- Animation Paul Holt
