New website design and development.
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Hamlins is a niche, commercial law firm based near Oxford St, London. The firm is renowned for its work in the media, fashion and retail sectors.
The primary objective of the website is to act as a referral and lead generation tool, with enquiries being pushed through to specific fee earners.
Because of this we completely re-constructed the user experience of the site, reverse engineering it so that fee earners were pushed to the forefront, rather than being tucked away deeper in the navigation.
We also shifted their brand personality, primarily by introducing a new photography style that felt a bit more of a fashion // lifestyle brand, which is a positon that better represents them and resonates with their target market.
Creative Direction: Anthony Mullinder
Design: Zoe Dyer // Rob Doble
Photography: Antonia Penia
Website Development: Ben Ervine
Project Management: Jade Tipp